HeyerPerformance

Get ready for post-Covid success. We’re coming back. There’s no doubt that both the Covid and Economic news these past two weeks have been promising. The massive rescue package has passed. Restaurants have aid to…

2021: Stop Waiting. Get Going. A new year beginning: what will it bring?   Read more here

The case for Hotel F+B Given the tortuous uncertainty of the pandemic, we have noticed a diminished focus on food and beverage by hotel owners and asset managers. This might seem to make sense, as…

Developing a Communications Strategy As companies navigate the ups and downs of conducting business in a Covid world, one thing they can control and should absolutely pursue is an effective communication strategy. Without a message,…

The Many Sides to a Lease As many restaurateurs know, in growth environments, finding a location with a reasonable lease can be an exhausting challenge. It is a market-driven transaction defined by conditions well beyond…

How to Get Back to Serving Our Communities In this deeply anxious time, we find ourselves reflecting on why we entered into this business in the first place. What makes it so vital to everyday living? Why should restaurants…

Experience V. Convenience: What is Your Pivot Strategy? We hope you have all enjoyed the holiday weekend, despite the new social conventions. We have taken the time to reflect on these past months, take stock…

The Back of the House: A Whole New Meaning for “Safety First”   As we have outlined previously, the perceived safety of a place will be the driver of comfort – which in turn will…